Day Two

Wednesday

09:00

Chair’s Opening Introductions
  • Helen Karapandzic, Analyst, Analysys Mason

What Does the Consumer Want to Know?

09:10

Opening Discussion: How to Best Engage the Consumer in Adopting Mobile Financial Services
  • Which sector responds best to mobile finance?
  • Creating user friendly services to ensure adoption
  • What sort of marketing is the most successful in attracting new users
  • What needs of the user is the industry targeting most and how can this message be effectively conveyed?
  • Paul Smith, Independent Consultant
  • Malcolm Vernon,Heading Nokia Money BD for Europe, Middle East and Africa, Nokia
  • Dr Sterzinger Hermann, Group Vice President, New Business Division, Giesecke & Devrient
  • Tim Jefferson, Consultant, The Human Chain
  • Roy Sosa, Chairman and CEO, MPOWER Mobile

09:40

Giesecke & Devrient Case Study
  • Dr Sterzinger Hermann, Group Vice President, New Business Division, Giesecke & Devrient

10:05

Citibank Presentation
  • Alistair Gates, Consultant, Edgar Dunn & Company

10:30

Networking Break

11:00

Enabling the telecoms industry with mobile money transfer services
  • Opportunities & challenges for deploying mobile money transfer nationally & internationally
  • Available business models for mobile money transfer
  • Case Study: ping.ping: how to create added value?
  • An example of an integrated end to end mobile centric solution covering both domestic services & cross-border mobile money transfers
    • Frederic Schepens,Executive Vice President, Strategic Business Development, Belgacom

    Crucial Security and Regulation Issues

    11:25

    Effectively Preventing Criminal Activity: What Does the Mobile Industry Need to Do?
    • Where are the main points of penetration?
    • How are criminals getting in?
    • As mobile financial services grow in popularity, will risks increase?
    • How can the mobile industry best work together to prevent misuse?
    • Andy Williams, Detective Sergeant, National Mobile Phone Crime Unit

    11:45

    Panel: Best Practice Techniques on Ensuring Secure Transactions
    • Securing device hardware from embedded hacking
    • Reassuring the user: How to let the user know their transactions are safe
    • Safety across platforms: Creating an interoperable service that is unaffected by fragmentation
    • Tim Haysom, Chief Marketing Officer, OMTP
    • Andy Williams, Detective Sergeant, National Mobile Phone Crime Unit
    • Laurent Filliat, Managing Director, Cidway Security

    12:15

    OMTP: Securing Web Finance and Commerce Applications for Mobile
    • Foundations of trust- securing the hardware of the device from embedded hacking
    • Appropriate payments security to enable user trust: balancing user-friendliness with risk probability
    • Interoperable new services for users across multiple platforms, devices and operators
    • Consistent and secure access to key interfaces across mobile devices through BONDI, innovative web/mobile developments
    • Tim Haysom, Chief Marketing Officer, OMTP

    12:40

    Networking Lunch

    14:00

    Bring Me Up To Speed: What Technical Advancements Have Happened Over the Last Twelve Months? What More is to Come?
    • An overview of the brand new technical innovations brought to market in the last twelve months. What has been launched, how have these been received and what comes next?
    • Diarmuid Mallon,Product Marketing, Sybase 365

    14:25

    Who is supposed to use and pay ? - The USER
    • core drivers of a mobile user
    • different expectations in different regions
    • security & privacy, core themes to be managed
    • ideal performance of a mobile payment / banking service
    • Norbert Metzner, Founder and Managing Partner,UICONsulting

    14:45

    Build the NFC Trusted Service Management
    • Jean Philippe Betoin, President, Europe, Cassis International

    15:10

    Networking Break
    • Jean Philippe Betoin, President, Europe, Cassis International

    15:45

    Driving the Adoption of Mobile Payments: An Operators Perspective
    • Why should operators be driving forward mobile payments?
    • What legal factors must an operator consider before becoming involved?
    • Where are the potential traps?
    • Conveying a simple, easy-to-use message to your consumer
    • Marko Jagodic, Director, Service Network, Mobitel

    Apps and Mashups

    16:10

    Best Practice Techniques on Utilising Apps for Payments
    • How removing the security aspect of the phone and treating it as a communicator opens up a world of applications
    • Is this where the biggest developments will lie?
    • Why is there such an increase in payment apps?
    • Which handsets will best respond?
    • Stefan Magnusson, Managing Director, Mobilize

    16:35

    Close of Conference
    linkedin_left_btn

    Conference Water Bottle Sponsor

    BICS

    Conference Sponsor

    Motorola

    Endorsing Associations

    endorsers

    Media Partners

    media